Erg

Multimedia is most definetly the future of the entertainment industry. Sitting with Drumm Media today discussing some potential between my group and the video company, I was made aware of the power of the content. One of the companies principles explained to me the necessity to be able to document from day one the people you we're working, shows you completed, and studio processes. They also explained the necessity for fans to be able to access multimedia through the phone. I was especialyl interested by one of their collaborators, who creates your own phone channel, if Silver Medallion has a show there would be gobos that display text silver to 667877 or whatever to access Silver Medallion from your phone. They would be texted a link and taken to a spot on their phone they can watch video, download ringtones, get wallpaper etc. and they could sign in to recieve text updates. The more content (videos, tones, pics, games etc) we have the more chance we have to earn sponsor or download revenue. The ringtone game is ridiculous, people I know switch anywhere from once a week to about once a month at 2.49 each at least, thats a TON of revenue for artists, especially because in most deals today you own a serious percentage of ringtone sales.

More food for thought...



Flyer for J'Adore magazine release